Roll Up & Rock was started in 2020 to fulfil the need for events supporting and celebrating neurodivergence. Devised as a response to the limitations imposed upon live events due to Covid - 'Roll Up and Rock' brings music and art to your doorstep.
The design brief was open and referenced loud Rock Music and LOTS of energy. In particular the brand required a 'heroic' arrival style which is why the lightning bolt was used as the main symbol.
Client: Lloyd Live Design